Websites suffer from ranking issues and deficiencies. SEO services offer variety of solutions to these problems, depending on requirements and goals of ranking. Accordingly, SEO services
are described as below.
Website SEO Audit:
A search engine optimization audit depends on the length and complexity of the website. For a simple website, audit can be as short as few pages long. It would mainly point the on-page issues such as missing titles, and lack of content. On the other hand, for a complex and comprehensive website, it can be as long as hundred pages wherein, even the tiniest elements of the website are pointed which potentially hinder the ranking ability of the website.
On-Page SEO service refers to SEO technique that covers the problems and potential issues which SEO audit doesn’t cover. Normally, On-Page SEO should be a part of all good SEO packages wherein, fundamental elements such as page titles, headings, content and content organization, and internal link structure are covered.
Basically, an On-Page SEO service
can offer a one-time project wherein, it includes the recommendations developed through an audit and its implementation. Generally, this type of On-Page SEO service targets the home page and few other important pages of the website. A comprehensive On-Page SEO service uses the findings of a detailed SEO audit to monitor results and to guide the ongoing changes to the On-Page optimization.
Link Development (Link Building):
Link building is the most vital part of Search Engine Optimization. Back-links are considered to be the most time consuming and consequently expensive part of SEO services
. So, there are hundreds of service providers who offer inexpensive link building services in order to attract and impress potential clients. They offer large volumes of directory submissions which reflect the best quantity and poor quality of the service. Good quality link building focuses on quality rather than quantity. A well researched and good quality link is better than hundreds of free directory submissions. A good quality link building always focuses on useful, interesting, entertaining and educational content. People cannot link to your site if there is no good content on it.
SEO Content Writing:
SEO content writing is a SEO service
that focuses on good quality and useful content writing. It is based on the relevancy of the keyword used in article. Highlighting keyword/s in the content or usage of keyword is termed as “keyword density”. Relevant and efficient usage of keyword/s in the content is one the factors that affects the ranking of the site. This means unnecessary keyword stuffing may hinder the ranking of your site. Good quality content also helps in successful link building.
Code Optimization service focuses on the optimization of HTML code of your site which also affects the search engine rankings. It presents your code in an easy-to-understand format to the search engine and also reduces the load time of your website.
In addition to the services mentioned above, SEO Adelaide
also include keyword research, traffic reports, and conversion tracking.