Three Low-Priced PPC Management Service Tools
For those who have not yet started with paid search campaigns to promote their business, it is important to notice that paid-search marketing can be similar to water torture for business enterprise. In a pay per click campaign, an online advertiser pays a specific amount of fee, depending upon the clicks or total views, for having links appeared on the top search engine result pages. These people usually bid on the specific keywords or keyword phrases to search their products/ services on the search engines, including Bing, Yahoo, Google, etc. No doubt, PPC marketing services have proved to be a boon for every business organization. Below are top three lowest priced pay per click marketing tools used by small and big enterprises to get PPC advertising benefits.
1. CLICKSWEEPER
It is an affordable pay-per-click management tool, presented by Santa Clara, that supports Yahoo, Microsoft and Google accounts, and it enables users to optimize keywords. With the help of 4 automated bid strategies, the users can easily prioritize keyword bid based on ranking, costs, return on investment and total numbers of conversions. The users can create graphs and reports for tracking what all keywords work.
Most of the users prefer using ClickSweeper because it is found to be more flexible than other low-priced tools. It has a good balance user control and the automatic bidding. The tool is highly functional and it bids on behalf of the user. In fact, it is also useful when one has to micromanage a set of few keywords manually. It gives a better sense of control over the actual spending of the user.
2. WORDSTREAM
It is considered as one of the great suites of Google AdWords campaign building tools. This PPC tool provides pay per click management platform to allow users with easy building of ad campaigns from the initial stage to fine-tune advertising strategies along with cool keyword analysis features.
The first and foremost reason why PPC users prefer to go with this tool is - its ease of use. WordStream is an excellent PPC tool that supports quick and simple management of potential keywords. A user can create long list of keywords for deciding on how to create campaigns & write their ad copy. This tool is considered perfect when it comes to suggest new or related keywords for strong campaigning strategy. Moreover, it is useful in effectively grouping the keywords which is found to be the most difficult part of the search engine marketing strategy.
3. CLICKABLE
If a business organization is ready to spend a significant amount of money in the paid marketing strategies, then it is recommended to use something as beneficial as Clickable. It is known as a top lined PPC management tool which is excellent for popular search engines, like Bing, Yahoo and Google. It helps in creating and designing ad strategies, and thus, it is an affordable option for paid search. The Clickable has an amazing mix of features that are used for generating daily bid recommendations for small business organizations and meet company revenue goals.
About the Author
Glitzy Media is an Internet & Digital Marketing Company offers seo, smo, orm, ppc, ppc management services, pay per click advertising and more.
Submitted on: 2014-09-26 04:35:12